never second - proposal support

Never Second provides expert support throughout the proposal process. We agree the extent of our role with your team leader and in-house proposal specialists. Typically, we can get involved in:

	opportunity analysis
	Understanding the opportunity, your team’s comparative SWOT, chances of winning, objectives for the process if winning is unlikely, making the Go/No Go decision
	proposal strategy
	Developing a strategy to promote your strengths, address your weaknesses and neutralise the competition to maximise your chances of achieving your objectives
	value proposition and key message development
	Combining your understanding of the opportunity, the prospective client and your offering to develop a proposition which differentiates your team from the competition
	client meeting preparation and debrief
	Using the meetings before you submit a proposal or make a presentation to further your understanding, test your team and value proposition and demonstrate your credentials, by being well-prepared without being “salesy”
	document editing or writing
	Preparing a document that gets your message across loud and clear to the reader and plays back to them the priorities they have articulated during the proposal process
	presentation rehearsal and debrief
	Developing an energetic and enthusiastic presentation which repeats your key messages and increases the prospective client’s trust in your team. Working on questions and answers so you can deal confidently with the nightmare questions
	post-decision client and team debrief
	Making the most of your investment in the proposal process, by capturing the lessons learned and identifying other or additional opportunities to work with the client

 

We can also provide graphic design and new media resources for your proposal if you lack these resources